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Mentor Graphics Unveils Embedded Technology Adoption Program
SAN JOSE, Calif.--(BUSINESS WIRE)--June 14, 2001--Mentor Graphics
Corp. (Nasdaq:MENT) today announced the formation of the Embedded
Technology Adoption Program (ETAP).
The program meets growing demand from semiconductor manufacturers,
intellectual property (IP) companies and real-time operating systems
(RTOS) providers for configurable, best-in-class embedded software
tools to support new processor, core and RTOS releases. Through ETAP,
Mentor Graphics will license its market-leading embedded software
technology, including its XRAY® Debugger, VRTX® RTOS and
development tools, enabling companies to provide complete embedded
software tools with emerging technology.
Companies specializing in hardware design have often treated
embedded software as an afterthought. Furthermore embedded software
companies have historically targeted only the industry-leading
processor architectures. Increased competition, spurred by the advent
of System-on-Chip (SoC) platforms, has led to a multitude of new
processor architectures with finely differentiated capabilities, but
with each one requiring a platform-optimized software development and
debugging environment.
Mentor Graphics has recognized that, while software tools are not
a core business for the semiconductor and IP vendors, they do need to
provide leading-edge design tools with their SoC platforms in order
for them to succeed. ETAP enables its licensees to leverage a proven
embedded technology platform from which embedded software development
tools can be developed quickly and efficiently.
``ETAP formalizes our relationship with current Mentor Graphics®
Embedded Software licensees and makes potential members aware of a
program that can significantly enhance the capabilities of their
internal software tools organizations,'' said Michael Kaskowitz, vice
president and general manager of Mentor's Embedded Software Division.
``Our approach enables companies, from start-ups to established
vendors, to develop custom-built software development tools that
leverage our leading technology but are still marketed under the
licensee's name.''
Mentor Graphics has developed ETAP due to requests from
semiconductor IP houses, semiconductor manufacturers, RTOS companies
and large printed circuit board (PCB) system designers that wish to
take advantage of Mentor's established technology leadership in the
embedded software market. The first ETAP licensees include ARM,
Philips Semiconductors, OSE Systems and Siroyan Ltd.
First ETAP Members Validate New Licensing Model
``Mentor has given ARM access to proven embedded tools software,
allowing us to enhance our industry-leading software development tool,
the ARM Developer Suite(TM)(ADS). ADS will support the complete
development and debug environment of our customers' mixed architecture
SoC designs,'' said Derek Morris, general manager of Development
Systems at ARM. ``Participating in ETAP will continue to enhance our
ability to deliver sophisticated multi-core debug which is so
important to our SoC customers.'' ARM will be releasing debug tools
incorporating Mentor Graphics Embedded Software later this year.
``Essential to the widespread deployment of our OSE RTOS has been
the tight coupling between the RTOS and the debugger,'' said Mike
Dager, president and CEO of OSE Systems. ``With access to Mentor's
technology through ETAP, we plan on sending our customers the best
RTOS-aware tools environment with a consistent interface throughout
the software development and debug cycle.''
About ETAP Membership
The Embedded Technology Access Program (ETAP) is a technology
licensing program formed by Mentor Graphics to service the needs of
customers needing access to state-of-the-art embedded software tools
and products in a form that frees them to customize them to their
specific requirements.
Mentor Graphics provides its embedded software products under
intellectual property licensing or OEM arrangements, providing
licensees with the ability to integrate the software with their system
environment. Software available in this form includes the XRAY
Debugger, VRTX RTOS and its FAA certification package. Other products
will be added later based on identified application needs from ETAP
partners.
Licensees automatically become members of ETAP. General benefits
of membership include early access to new developments plus
invitations to participate in a Technical Advisory Board to help guide
the future development of Mentor Graphics Embedded Software products
and the business models under which they are supplied. ETAP will
provide an invaluable technology and business-networking forum for
companies who want to address embedded solutions for SoC development.
For more information on the Mentor Graphics Embedded Technology
Adoption Program, please visit www.mentor.com/etap.
About Mentor Graphics
Mentor Graphics Corporation (Nasdaq:MENT) is a world leader in
electronic hardware and software design solutions, providing products
and consulting services for the world's most successful electronics
and semiconductor companies. Established in 1981, the company reported
revenues over the last 12 months of more than $600 million and employs
approximately 2,850 people worldwide. Corporate headquarters are
located at 8005 S.W. Boeckman Road, Wilsonville, Oregon 97070-7777;
Silicon Valley headquarters are located at 1001 Ridder Park Drive, San
Jose, California 95131-2314. World Wide Web site: www.mentor.com.
Mentor Graphics, VRTX and XRAY are registered trademarks of Mentor
Graphics Corporation. ARM is a registered trademark of ARM Limited.
ARM Developer Suite is a trademark of ARM Limited. ``ARM'' is used to
represent ARM Holdings plc (LSE:ARM) (Nasdaq:ARMHY); its operating
company ARM Limited; and the regional subsidiaries ARM, INC.; ARM KK;
ARM Korea Ltd., ARM Taiwan. All other company or product names are the
registered trademarks or trademarks of their respective owners.
Contact:
Mentor Graphics
Stephanie van Blommestein, 408/487-7392
stephanie_vanblommestein@mentor.com
or
Benjamin Group/BSMG Worldwide
Jeremiah Glodoveza, 415/352-2628 x559
jeremiah@benjamingroup.com
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